Sign up BestCities Madrid Challenge

Are you ready to join the movement of destinations and associations that recognise the importance of shifting the meetings and events industry towards a more sustainable model? Collectively, we will pledge to collaborate, share knowledge, and advocate to deliver a value beyond tourism through our events. Together we will aim to raise industry standards by promoting impact and sustainability as key elements of organisational and event strategies.

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As a representative of an association I will:

1. Work, within our individual associations and in partnership with local Convention Bureaux, authorities and organisations to identify challenges or gaps (environmental, social, economic etc.) where actions undertaken in conjunction with our Congress can have a positive impact on the host destination.
2. Work in collaboration with local recipients of actions (foundations, associations, NGOs, aid organisations, hospitals, universities, research institutions, industry partners) in each of the destinations that host our international congresses.
3. Commit to the continuance of impact activities from one host destination to the next.
4. Engage with the host destination and its ecosystem early in the congress planning process to set impact objectives and agree on measurements.
5. Implement a positive impact culture to ensure that, in the long-term, carrying out these sorts of activities in parallel to congresses isn’t an exception but the rule whenever an international meeting is held.
6. Include impact as an objective in congress RFP's.
7. Undertake to foster, in particular, the inclusion of people with disabilities in the organisational and occupational framework of international congresses.
8. Quantify the impact created by impact actions in proportion to the duration of the project (in the short-, medium- and long-term).

Once you have signed up for the Challenge you will become part of the BestCities community. Stay tuned for upcoming webinars, live sessions, best practice sharing and new resources that will assist you in your journey.